The Animal Welfare Foundation of Canada is a non-profit organization that directs funding to some of the most urgently needed animal protection initiatives, welfare groups and educational programs in Canada. Their board of directors voted in favour of updating and streamlining their website, and I was lucky enough to win the contract.
My job was to reorganize and rewrite content, and ensure SEO was up to standard.
To follow are before and after images of the organization’s landing page. At the bottom you’ll find a link to their site.
Original Landing Page
Re-Written & Re-Designed Version
Unfortunately, due to size constraints the header sliders I’d originally recommended could not be integrated, but slide-in blocks of content on the landing page could be, adding to an engaging, dynamic user experience.
